Professional Background

A senior executive with general management experience, exhibiting proven skills for sales, business development, service and business transformation in logistics and warehouse automation, building technology industries. Demonstrated track record for turning around business, profitable growth, transformed business from traditional to digital across Asia Pacific region with Greater China exposure. Extensive exposure in establishing go to market strategy, people development and operation management to achieve annual targets while elevating customer experience and satisfaction. Successful in delivering business outcome by leveraging individual strength, dedication, execution and teamwork. He is highly respected leader with skills to elevate individual and team performance, customer satisfaction and business improvement.

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Coaching Specialty

– new and mid-level leaders – — career development
– executive coaching and leadership development
– career transition support
– Business transformation and change management

Personal Background

Jeffrey came from a small town in Malaysia with home in Singapore. Started his career in Singapore from an engineer and moved up the corporate ladders over the decades spanning across Asia Pacific. Jeffrey has 2 grown up children who have started their career in the field they enjoy, and his work have brought him and his family to Shanghai and KL over 12 years that enables his kids to grow as confident and independent young adults, with the support of his wife. He enjoys travel, movies, sports, and of course food.

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Coaching Style

– listen with empathy
– engage with lively conversation
– Open and non-judgmental

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Personal Philosophy

Do it even if it is only 70% certainty, Better than doing Nothing!